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Taco Mac “Beer Connoisseur” Giveaway

Taco Mac wanted to reward their fans and grow their social media fan base by giving away 750 subscriptions to Beer Connoisseur magazine – and Vert was there to help. Through a custom Facebook application promoted solely through organic social messaging, Vert drove an increase of 49% in daily active users and over 300% in page views for the month. Fan growth saw a 13% lift during the promotion, with sustained momentum after. The promotion was so successful that all subscriptions were given away within less that a week.